New Naoko Interview in FRAU

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Jan 16, 2017
237
4
0
Italy
#41
Mitsukara said:
Sailor Moon's age demographic aiming thing always seems extremely muddled to me. Factors include (but are not limited to):

- The 'animation age ghetto' concept ("cartoons are for kids!")
- Difference between American and Japanese cultural expectations regarding things like what it's okay to show kids, adult hobbyists, gender roles, adult guys collelcting things that seem little-girl-ish, etc
- Being from about 20 years ago (give or take 5)
- Possible inconsistency on the part of the actual developers
- Changing positions over time as the show went on, questions of whether they assumed the same audience was growing up with it versus expecting a new young audience (presumably more of the latter for PGSM)

For example, I'm pretty sure the DiC dub was meant for kids (but mostly got teens and adults). But the original airing of the '90s anime, who was that really meant for? There's a lot of adolescent and mature themes and jokes everywhere and i find it implausible that they wouldn't expect, and indeed partially market to, male 20-somethings in japan who thought it was pretty and wanted to collect figurines and so on. (To say nothing of the transgender audience that was probably not being professionally accounted for properly back in the day, yet was definitely relevant.)

But then who was the manga first meant for? It's got a lot of gruesome death and kinda tricky creepy kissing stuff in the Black Moon arc and other things, so it doesn't seem like a kids thing either, but there seems to have been some degree of intent for that (I think Goldfish Warning errs a lot closer to that, as far as Nakayoshi properties I know anything about, of which there are few).

My best guess is that, at least in Japan, each iteration of Sailor Moon is meant for an entire spread of demographics ranging from older kids to 20-somethings without particular regard for one gender or the other (except perhaps the manga being aimed more specifically at girls than other iterations). I think Japan's broader acceptance of what it's okay to show kids (compared to the US) was a big factor in making the apparent discrepancies gel together. But it seems hard to determine and I must admit I haven't done really good research on it.

In the US, at least, it seems to still get a primarily teenagers-and-adults audience; I don't think DiC succeeded in marketing it to kids, and I'm not sure Cloverway was really trying to.
Well the '90s anime was clearly a children show, its japanese commercials proove It. I guess the manga's target is the same of Nakayoshi, young girls of age 8-14, but its dark ad serious tone make think It was aimed to the older readers of the magazines.
 

Neon Genesis

Luna Crescens
Oct 31, 2015
2,332
248
165
#42
Mitsukara said:
For example, I'm pretty sure the DiC dub was meant for kids (but mostly got teens and adults). But the original airing of the '90s anime, who was that really meant for? There's a lot of adolescent and mature themes and jokes everywhere and i find it implausible that they wouldn't expect, and indeed partially market to, male 20-somethings in japan who thought it was pretty and wanted to collect figurines and so on. (To say nothing of the transgender audience that was probably not being professionally accounted for properly back in the day, yet was definitely relevant.)

But then who was the manga first meant for? It's got a lot of gruesome death and kinda tricky creepy kissing stuff in the Black Moon arc and other things, so it doesn't seem like a kids thing either, but there seems to have been some degree of intent for that (I think Goldfish Warning errs a lot closer to that, as far as Nakayoshi properties I know anything about, of which there are few).

My best guess is that, at least in Japan, each iteration of Sailor Moon is meant for an entire spread of demographics ranging from older kids to 20-somethings without particular regard for one gender or the other (except perhaps the manga being aimed more specifically at girls than other iterations). I think Japan's broader acceptance of what it's okay to show kids (compared to the US) was a big factor in making the apparent discrepancies gel together. But it seems hard to determine and I must admit I haven't done really good research on it.

In the US, at least, it seems to still get a primarily teenagers-and-adults audience; I don't think DiC succeeded in marketing it to kids, and I'm not sure Cloverway was really trying to.
Again though, I would say Sailor Moon isn't that different from a lot of Western children's entertainment which will often have content in them to appeal to older audiences but is primarily made for a younger audience. The best parallel I can think of is with Harry Potter which also started out as a children's series but became progressively darker and more violent as the series went on. Even then though, the earlier volumes of Harry Potter still had some darker elements to the plot, and the later volumes are still marketed towards a YA age group as a whole. A lot of Western animated films can also have adult humor and even Disney movies can have a lot of death or deal with mature themes like discrimination like Zootopia and Hunchback of Notre Dame. Even American animated TV series are also becoming more open about portraying LGBTQ characters with shows like Steven Universe and The Legend of Korra. But we're just used to American animation so we don't see it as strange when our country does it like we do with Japan but Japan might take it to a bit more extreme level than America.
 

Clow

Lumen Cinereum
Jul 29, 2012
3,489
263
165
#43
Stars is the darkest thing I have read in Nakayoshi (don't know much about the stories published in Nakayoshi, though). I wonder if anything published in Nakayoshi has the same tone as Stars.
 

Rika-Chicchi

Staff member
Site Admin
May 7, 2009
37,451
945
665
#44
Even some traditional & Biblical stories for children contain dark elements/themes - it's just a matter of degree & all. lol
 

Time Sage

Suburban Senshi's local Demon Lord
Site Admin
Suburban Senshi OP
Apr 23, 2012
131
19
15
31
Behind You! BOO!
#45
Clow said:
"Devilman"

*rolls eyes*

Will she ever talk about "Bishoujo Kamen Poitrine" (well, she did, but only once), the "Silver Crystal" Swarovski candle holders. the CHANEL clothes, and everything else that actually influenced the making of "Sailor Moon"?

The CHANEL thing is well documented (Sailor Channel anyone?)