rubiick said:
But i mean, even now there is not much mercandise of Stars, even in Japan, that's strange
The absence of Stars merchandise here is a bit weird.
My only explanation for this (i.e. it's not some grand conspiracy) is the merchandise market itself. If fans here in Japan (via surveys) haven't expressed enough interest in the items, Bandai won't bother making them. There was a huge, in-depth survey sent to all the people who ordered the first few items released. I got the survey after I ordered the Miracle Romance Moon powder makeup compact. On that survey was every major character, and manufacture-able special item and category you can imagine, including Stars season items, Eternal Sailor Moon items, etc. Many of the things listed on that survey have come into fruition, like the henshin pens, costumes, Moon's brooches, premium earrings, and clothing collaborations. But most of the survey items have not appeared on the market (yet?), Stars stuff as well as Venus' chain, Chibi Moon's compacts and Proplica weapons.
If there isn't a market for those goods, and customers in Japan aren't interested in buying them, Bandai won't make them.
Again, that's just a guess. I don't think it's a grand conspiracy or a deliberate or specific snub to the season. Rather it's simple customer demand, marketable, and money-making.
I've mentioned this theory on this forum before when the lack of Stars merchandise was brought up, but it was totally ignored.
I guess it isn't juicy or sensational enough...?
It's easy to blame Naoko (or rather the mythos around Naoko), or North American licensing issues.... But 'Stars' only had 10% of the ratings at the time it aired. 'Stars' wasn't as popular as the rest of 'Sailor Moon', and the general market is much, much more familiar with the 'Dark Kingdom' Arc. Companies are spending money on what they think will sell.